Microsoft Excel is likely the most used program for SEOs. We use the platform for compiling and filtering massive amounts of keyword research, Google Analytics data, Search Console metrics, and additional API plug-ins before creating charts, tables and graphics that can be used to present our findings through a digestable presentation.
Getting Started: Build Your Excel Skills
Search marketers dealing with big data sets live and breathe in spreadsheets and charts. Use these Excel tutorials, tips and macros to power-boost your productivity with SEO and SEM related tasks.